Essilor Vision Foundation, Piolo Pascual launch Eye Can Succeed campaign

Program aims to help 10,000 Filipino students achieve their dreams through better vision

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Healthy eyesight is essential to learning and achieving success. It allows us to pick up skills and also enables us to achieve our tasks. Unfortunately, at least ten in every 100 Filipino students suffer from poor eyesight. This concern has led Essilor Vision Foundation (EVF) to team up with leading actor and brand ambassador Piolo Pascual to launch Eye Can Succeed, a program geared at providing free eye check-ups and free prescription eyeglasses to help 10,000 senior high school students pursue higher education and achieve success.

` EVF kicked off the advocacy campaign at Rizal High School, which has been recognized by the Guinness World Records as the largest secondary school in the world, by having licensed eye health professionals discuss the importance of healthy vision, proper eye care, and optometry as a career option for Grades 11 and 12 students in the Science, Technology, Engineering and Mathematics (STEM) academic strand. With the assistance of volunteer optometrists, EVF examined the school’s 4,000-strong Grades 11 and 12 students and distributed free prescription glasses to students who are in need.

The campaign is focused on senior high school students who are vulnerable to vision problems due to long hours of reading and exposure to blue light from digital devices like laptops and computers. They are also at a critical stage in their lives, where the pressure of choosing a career path looms before them. EVF aims to ease some of their concerns by giving them free eye examinations and eyeglasses when needed, so they can have clear vision which is critical to pursuing their studies and achieving their dreams.

“Poor eyesight is a rampant issue among young Filipinos simply because very few are aware on the importance of having a regular eye check-up,” noted Essilor Philippines marketing manager Jinky Navo. “Through Eye Can Succeed, which we have initiated with our brand ambassador Piolo Pascual, we aim to highlight the importance of good vision in achieving one’s dreams and success.”

As Essilor’s brand ambassador, Piolo is a strong advocate of healthy eyesight for Filipinos. He believes that the campaign will not only help students succeed in the near future, it will also help them perform well in their daily tasks and see life clearly. He said, “Education plays a huge role in the future of these young Filipinos, and poor eyesight will only hinder their progress in learning. By giving them thorough eye check-ups and access to free prescription eyeglasses, they will no longer struggle with vision problems in their lessons, allowing their natural intelligence to shine through.”

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This perspective is shared by Lauren Wyper, Essilor Vision Foundation (EVF) associate director of communications. She said, “It is alarming to learn that many of our target public school students have never had their eyes checked up at all. Launching the Eye Can Succeed campaign here in the Philippines not only helps fulfill the foundation’s mission of enabling Filipinos to have better lives through better sight, but also enables us to spread awareness on the importance of proper eye care through an expanded network consisting of academic institutions, the media, and local campaign ambassador Piolo Pascual.”

Virginia Membrebe, Rizal High School principal, remarked, “We are very grateful and honored for being the first to benefit from EVF’S Eye Can Succeed school tour. Through the free eye check-ups and prescription glasses of the campaign, our students are given a great opportunity to have better vision which is vital for their education.”

The Essilor Vision Foundation is committed to eliminating poor vision and its lifelong consequences, and to providing underprivileged people the opportunity to live a better life through better sight. For more information about EVF and the Eye Can Succeed advocacy campaign, please visit Essilor’s website at www.essilor.com.ph, and follow @EssilorPH on Facebook, Twitter and Instagram.

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About Essilor Vision Foundation

The Essilor Vision Foundation (EVF) is committed to eliminating poor vision and its lifelong consequences, and to providing underprivileged people the opportunity to live a better life through better sight. Its outreach programs aim to bring healthy vision to the most marginalized populations throughout the world, focusing in particular on children and women.

EVF Southeast Asia was incorporated on April 2014 in Singapore with Dr Vivian Balakrishnan, Minister of Environment as its Guest Of Honour. Following the success of Singapore, it has also launched many charity events in neighboring Asian countries such as Indonesia, Cambodia, Thailand, Laos, Myanmar and the Philippines. The foundation aims to improve vision needs for rural and under-served communities, and it continues to look for like-minded global, regional and/or local Non-Governmental Organisations (NGOs) to partner with in its charity vision initiatives which will bring greater social and economic impact to these communities.

Tom Rodriguez explores his creativity with clear, protected vision

Essilor_Tom Rodriguez explores his creativity_photo.jpgCrizal® Prevencia™ brand ambassador Tom Rodriguez

Top actor, prolific artist, aspiring app designer, and certified heartthrob – all these define Tom Rodriguez. His multi-faceted personality and active lifestyle require him to spend long hours in front of either the camera or his laptop, which heightens his exposure to health risks, especially towards his vision. With growing awareness of these risks to his eyesight, he recently teamed up with Essilor, world leader in ophthalmic lenses, as the newest brand ambassador of Crizal® Prevencia™, a multi-coated lens featuring the brand’s most advanced protective technology.

Before entering showbiz, art has been Tom’s first love, and his passion is evident in many of his Instagram posts. Many of his artworks are inspired by Philippine folklore, superheroes and characters from anime, games, and comics. He sketches and sculpts in between takes during drama filming or photo shoots. With all these taking up his non-acting time, Tom can’t help but be exposed to harmful blue lights and this has affected his vision.

“Crizal® Prevencia™ is the perfect protection I have against exposure to harmful elements and blue light everywhere I am, at any time,” shares the 29-year old actor. “It makes me enjoy doing digital animation more, knowing that I am completely protected. As a result, I can create more artwork and perform better as an artist without having to worry about eye strain or blurry vision.”

As part of his campaign with Essilor, Tom stars in the brand’s latest TVC, which shows his daily struggle with over-exposure to harmful blue light. Crizal® Prevencia™ provides front and back protection as well as selective filtering of harmful blue light from devices and the sun that can cause long-term damage such as cataracts and Age-Related Macular Degeneration (AMD). At the same time, it lets in good light that regulates sleep and mood and boosts brain activity.

Learn more about Crizal® Prevencia™ by visiting your preferred eye care professional or leading optical shop, or by logging on to www.essilor.com.ph.

 

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About Essilor

The world’s leading ophthalmic optics company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its corporate mission is to enable everyone around the world to access lenses that meet his or her unique visual requirements. To support this vision, the Company allocates over €160 million to research and development every year, in a commitment to continuously bring new, more effective products to market. Essilor’s flagship brands are Varilux®, Crizal®, Transitions® and Crizal EyezenTM.

It also develops and markets equipment, instruments and services for eyecare professionals.

Essilor reported consolidated revenue of €4.9 billion in 2012 and employs around 50,700 people in some 100 countries. It operates 19 plants, a total of 390 prescription laboratories and edging facilities, as well as several research and development centers around the world.

Essilor was classified by Forbes magazine as being among the world’s 30 most innovative companies.

For more information, please visit http://www.essilor.com.ph.

GAOC opens in Filinvest City, Alabang

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Southerners can now have access to the highest standards in dental care as Gan Advanced Osseointegration Center (GAOC), the leading dental clinic in the Philippines, and one of the best in South East Asia, opened its 8th branch in the central business district south of Metro Manila – Filinvest City, Alabang. With the clinic’s signature elegant and inviting ambience, patients of the Alabang branch will feel welcomed and relaxed in the new satellite clinic that offers two treatment rooms and one mini-operating room. For more details, go to www.gaocdental.com or follow GOAC on Facebook: www.facebook.com/gaocdental, Twitter: www.twitter.com/gaocdental, and Instagram: www.instagram.com/gaocdental. Or personally visit GAOC at the G/F Unit 106 to 107 2301 Civic Place Bldg., Civic Drive, Filinvest Corporate City, Alabang, Muntinlupa City or book an appointment at 804-4262 or 0917-122-4262.

Herbalife Nutrition Philippines Renews Contracts with Fitness Ambassadors Chappy Callanta & Dwan Abantao

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Global nutrition company Herbalife recently renewed its contracts with Fitness Ambassadors Chappy Callanta and Dwan Abantao.  Under the agreements, Chappy Callanta and Dwan Abantao will continue to play pivotal roles in inspiring Filipinos to embrace a healthy, active lifestyle and good nutrition in their daily lives. Here, they are pictured with Herbalife Nutrition Philippines general manager Rosalio T. Valenzuela, during the contract signing at Herbalife’s corporate office in Bonifacio Global City in Taguig.

“Chappy and Dwan have done a great job in their role as Herbalife Nutrition’s Fitness Ambassadors. They are excellent role models of the benefits of living a healthy, active life and practicing good eating habits,” Valenzuela said. “Together with Chappy, Dwan and our members, we will inspire more people to enjoy healthier, happier lives.”

About Herbalife

Herbalife Nutrition is a global nutrition company whose purpose is to make the world healthier and happier. The Company has been on a mission for nutrition – changing people’s lives with great nutrition products & programs – since 1980. Together with our Herbalife Nutrition independent members, we are committed to providing solutions to the worldwide problems of poor nutrition and obesity, an aging population, sky-rocketing public healthcare costs and a rise in entrepreneurs of all ages. We offer high-quality, science-backed products, most of which are produced in Company-operated facilities, one-on-one coaching with an Herbalife Nutrition independent member, and a supportive community approach that inspires customers to embrace a healthier, more active lifestyle.

Our targeted nutrition, weight-management, energy and fitness and personal care products are available exclusively to and through dedicated Herbalife Nutrition members in more than 90 countries.

Through its corporate social responsibility efforts, Herbalife Nutrition supports the Herbalife Family Foundation (HFF) and its Casa Herbalife programs to help bring good nutrition to children in need. The Company is also proud to sponsor more than 190 world-class athletes, teams and events around the globe, including Cristiano Ronaldo, the LA Galaxy, and numerous Olympic teams.

The company has over 8,000 employees worldwide, and its shares are traded on the New York Stock Exchange (NYSE:HLF) with net sales of approximately US$4.5 billion in 2016. To learn more, visit Herbalife.com or IAmHerbalife.com.

The company also encourages investors to visit its investor relations website at ir.herbalife.com as financial and other information is updated and new information is posted.

#GerifiedPH: Neonatal and Premature Infant Skincare

You’re preparing yourself to be patient in a waiting game called Pregnancy that usually take 40 weeks before meeting your new bundle-of-joy, but then, for whatever reason, the baby arrived too early.

Now you enter the world of preemie babies, you need all the support and guidance you can get while taking on this journey with your little baby. It’s overwhelming – an unknown water, so brace yourself – take a deep breath and exhale. Release everything that you’re holding in and plunge!preemies_still03.jpg

Read more to learn more about Preemie Care by Ms. Bambi Borneo, President of the Mother and Child Nurses Association of the Philippines, Inc.  Continue reading “#GerifiedPH: Neonatal and Premature Infant Skincare”

#MothersLovingTouch: Cetaphil Baby

Healthy skin should feel like there is nothing on it – even after washing. Itching, pulling, and burning sensations are the skin’s negative reactions to certain products. Good thing there’s Cetaphil!

Cetaphil is gentler than water as it effectively removes dirt whilst leaving skin feeling healthy and moisturized.

What’s more sensitive than’s your skin? Your baby skin!

Our baby’s skincare needs may change as they grow, though the changes may be subtle and not easily noticeable. Baby’s changing skin only needs cleansing mildly, and moisturizing without the heavy hot feel!

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Cetaphil recently celebrated their 70th Anniversary with the launch of new packaging and line, the Cetaphil Baby.

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Cetaphil Baby products are:

✓ paraben free
✓ mineral oil free
✓ hypoallergenic
✓ dermatologist tested

 

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Whoever you are, wherever you’re going, your skin needs that gentle clean and trustworthy protection. That’s why Cetaphil has a complete range of products made for every skin situation.

The right Cetaphil for you, here.

What’s more? Since I can’t still use hair regrowing serum because I’m still breastfeeding Dabibot, my toddlers and I share gentle shampoo and conditioner from Cetaphil Baby!

It effectively cleans the skin in the most gentle manner, as well as keeping it moisturized without the drying, hence it helped a lot on my dried damage scalp due to sun exposure and since it’s moisturized, it won’t easily break the follicle – less split ends and hairfall.

Cetaphil is not just for the baby, it’s for you, too!

 

 

The Care that Preterm Babies Deserve

Everyone knows that newborn babies need special care. It almost goes without saying that babies who are born preterm should get the same special care and a little more.

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In the Philippines alone, an estimated 15 million* babies are born before they complete the 40 weeks of gestation required for a normal delivery. While technology has advanced to a point that we can provide the best possible treatment for preemies, preterm birth complications are still the leading cause of death among children under 5 years old. It has been the cause of almost 1 million deaths in 2015—three-quarters of which could have been prevented through various interventions that mothers and medical practitioners should be aware of.

On June 22 at Shangri-la at the Fort, Pampers Philippines hosted an intimate media event to begin the conversation on premature birth in the Philippines. Alongside the screening of a video in collaboration with film genius Pepe Diokno, Ms. Bambi Borneo, President of the Mother and Child Nurses Association of the Philippines, Inc., spoke about the realities that preterm birth present. “Preventing complications from preterm birth, of course, begins by making sure that you have a healthy pregnancy. But for whatever reason that preterm birth occurs, know that there are essential care guidelines that you can do to ensure the strength and development of your baby,” begins Ms. Bambi.

The first months of a baby are the most delicate and crucial stage in their lives. It is important that parents consider not just the practical aspects—like proper medical interventions—for your newborn, but also the emotional ones. For instance, something as simple as providing comfort through skin-to-skin contact, often referred to as ‘kangaroo mother care’, is critical to development, as is frequent breastfeeding.

One seemingly mundane element in the care of preterm babies covers both the emotional and functional needs of a baby: changing their diapers.

The simple process of diaper changing offers parents a rare moment to connect and bond with their baby despite the challenges they are facing. Preemies have sensitive and fragile skin. They require extra gentle care so even the diapers they use should be made with the softest, driest, and best quality materials.

“Preemies are more sensitive and prone to infection. Unfortunately, because they were born pre-term, it’s inevitable that they will be exposed to negative touch: uncomfortable tubing, physical examinations, blood tests, IVs, and unnecessary repositioning. And this is where Pampers comes in,” adds Jan Ang, Marketing Manager, Pampers Philippines.
Although preemie diapers are not yet fully available in the Philippines, starting this conversation on pre-term birth is a necessary first step. As a recognized and trusted brand worldwide, Pampers strives to not only innovate products gentle for babies of all skin-types but also would like to bring forward the issue of preterm birth in the country.

“By creating awareness, providing information, and revolutionizing products, we hope to make a difference in the lives of medical practitioners, parents and most importantly, babies,” ends Troy Bautista, Assistant Brand Manager – Pampers

* http://www.who.int/mediacentre/factsheets/fs363/en/

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About Pampers®
For more than 50 years, parents have trusted Pampers to care for their babies. Pampers is a part of The Procter & Gamble Company and is the #1-selling diaper worldwide. Every day, more than 25 million babies in 100 countries around the world wear Pampers. Pampers offers a complete range of diapers, wipes and training pants designed to provide protection and comfort for every stage of baby’s development. Visit http://www.pampers.com to learn more about Pampers products, and find ideas and information to help your baby get the most out of love, sleep and play.